How To Compete Against a Cash Buyers

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You’ve finally found it. The home of your dreams. 😍

You’re ready to make an offer.

You’re excited.

And then BAM!

There’s been another offer — and it’s all cash. 😵‍💫

Who the heck has that kind of money laying around?

Now, you might be ready to reach for the tissues as your dreams crumble into dust around you…

Hold on just a minute.  I’m here to tell you that you may be down, but you are NOT out.

There are 3 steps you can take to be competitive against a cash buyer. Trust me on this, you’re still in the game.

Make a stronger offer.

Making a stronger offer is all about getting noticed. This might mean offering more money or adding fewer contingencies. Showing the seller that you’re easy to work with will go a long way.

Write a love letter to the seller.

Okay, yes, it’s cheesy. But sometimes it works. Let them know earnestly why you love this home, need this home, HAVE TO HAVE THIS HOME. A sweet story of serendipity may win the hearts of the sellers. After all, the sellers were once the buyers too. They may hear you out. (Just be sure to seek the advice of an amazing agent first, to ensure that your handcrafted letter is not only creative but also compliant.)

Never give up.

Cash buyers have a lot of power, it’s true. But a lot of that power is used to skip banks, sidestep escrow procedures that protect buyers and sellers, and making lots of demands. This means that a cash deal can fall through. You might lose the home to a cash buyer only to get a call from the sellers a few weeks later asking if you’re still interested in buying their home!

Of course, the best defense against tough competition when buying a home is to have a good real estate agent on your side who can get your offers noticed. And, would you know it, I know how to navigate all of these situations with ease.

If you’re thinking about making a move (or know someone who is), I can help! Just reply back to this email or send me a text. No pressure, no sales tactics, just helpful advice and the guidance you need!

And finally, if you’re not thinking about making a move just yet, feel free to save this email for future reference, so you can come back to it!


P.S. Be sure to check out my free local Facebook Group ExploreWithNina. It’s a great place to connect with other community members and get weekly updates on the best events and happenings in and around town!

Picture of Nina Rodriguez

Nina Rodriguez

I'm Nina Rodriguez. I am a Realtor at Coldwell Banker Realty. I live and work in the Hudson Valley and love everything this area has to offer. If you live or thinking about moving here, you have come to the right place! Stay up to date on Events, Outdoors, Real Estate, and more. I’m looking forward to connecting with you soon! See you around town! | 914.685.8222

The Hudson Valley Life

Westchester, Rockland, Putnam and Orange County

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